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Publishing Music originally
published in the journal of the Associated Manitoba Arts Festival
2008 please
contact the author for reprint |
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The music
publishing scene has changed a lot over the last
few decades due to the changes in technology.
There are now a variety of computer notation
programs (software) on the
market as well as computers and printers (hardware) which are
increasingly user
friendly. It has
now become possible
for small companies and even individuals to "publish" their own
works. Generally,
larger publishers will choose music that they
know will sell. Scores which are not accepted by a publisher may still
be very
fine pieces of music but might not fill a demand for the publisher.
That is to
say, not generate a high enough profit for the investment required to
produce,
market and distribute the new work.
To
complicate matters further, the number of larger music publishers in
North
America is declining. How
does a composer get their music published these
days? Some options
may be to search out
smaller publishers or to publish their own music.
Smaller publishers may be found by doing internet
searches,
visiting trade shows, networking with other musicians or visiting music
stores
and looking at existing publications. Before
contacting a publisher it is best to try to become
acquainted with the industry. Some suggestions are: 1. Read a few books
on the process. A few resource books are listed on my website: 2. SOCAN (Society of
Composers, Authors and Music Publishers) may also be helpful: 3. It is important
to first locate a publisher which is known for publishing the type of
music one
writes. For example
if R&R is your
writing genre then it is not a good idea to contact a publisher of
Classical
music. 4. Contact the
publisher to determine if they are accepting new manuscripts and find
out their
process for submitting one. Most
publishers prefer computer notated scores which may be sent
electronically or
in hard copy. If you are submitting a hand written manuscript it must
be
legible. Composers may also decide to self-publish their music. This option gives them more control over the finished product and they may keep a greater percentage of the profit on items sold if they are prepared to work at marketing. It is a good idea to study the layout and pricing of similar publications by larger companies to determine what the consumer expectations are. Once the layout for the publication has been finalized and proofread several times the project may be taken to a digital printing company for reproduction and binding. This process is suitable for smaller quantities which is considered to be less than 250. High volume printing (off-set) companies prefer to deal with quantities of 250 or more. Before printing an item it is important to do some market research to determine the demand for the product to determine the quantity to print. For example, even if 1000 copies can be produced at a better price than 250, is there really enough demand for 1000 copies of a tuba concerto? For small quantities of a specialized score such as a sonata for kazoo, triangle and snare drum the composer may decide to print copies as orders arrive. In this case, a good quality laser printer is a worthwhile investment along with a Cerlox binding machine and some heavier cardstock paper for covers. There are also a variety of graphics programs available for designing covers with artwork if desired. In this way, the composer is able to create the complete product from start to finish. Parts of the process may be contracted out; however, any costs incurred will need to be included in the calculation of the retail price. Marketing
may be done over the internet through on-line
sales or through trade shows, workshops, professional journals and
retail
outlets. Often
publishers give free copies
of music to journals for reviewing or in promotional events. One of the most effective
ways to sell music
is to have it available in connection with a workshop on the music. Many composers and
publishers have their own
websites making it easier them to sell materials all around the world. Performers looking for
repertoire off the
beaten path may find it more often with the smaller companies or by
going
directly to the composer. |
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| Prairie Sky Music Publishing Box 334 35 Dubuc Bay Lorette, MB R0A 0Y0 Canada |
web:
www.prairieskymusic.com e-mail: prairiesky@mts.net fax: 204 878 2332 |
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